In the book, (We Need to Have a Word), Dallas recalls a meeting where he lost a potential client when he didn’t know the meaning of HELOC. Quite arrogant in their dismissal of his services over an acronym. His story reminded me of a colleague using an acronym to sound more in the know then the rest of us. He talked about SEO and how it was the core to a successful marketing program. I was embarrassed that I didn’t know this “new” technique. When I finally Googled it, and saw it meant Search Engine Optimization, something I’d been using for years. I felt a bit stupid I didn’t know the acronym, but smart that I had discovered this “hot” marketing technique many years before.
At the same time, I had fun with the exercise in the book to make your name an acronym. This lead to way to much time on the web. My first site was to dictionary.com, a good general resource. I was then delighted to find Acronym-Maker.com. Scary that I could spend an hour entering my name just to see what the site could create.
J is for the jewels which you so richly deserve. It also stands for jubilant, jazzy, just, jolly and jaunty.
A is because you’re almost always active. You are also astute, affable appreciative of art, angelic, aesthetically attuned, able ardently admired by all.
N is for your nimble, noble natural self. You are also nice, nifty, neato, not at all narcissistic, but you are just a bit nutty.
It does go on with my last name, but I thought that it would overkill.
Catherine, thank you for such great praise. And, thank you for telling me to get on with this blog and publish.